BRAND FOUNDATION / 01MAKE THE
MAKE THE
RIGHT IMPRESSION.
Clear thinking becomes a clear identity. We define what you stand for, who you speak to, and why people should remember you.
POSITIONING · PURPOSE · VOICE · DIRECTION01Build the foundation
An identity people remember and trust.
The service
We turn the character of your business into a clear visual and verbal system. Every choice is intentional, from the mark and type to the way your brand sounds in the wild.
What's included
- 01Brand strategy and creative direction
- 02Logo suite and visual identity
- 03Color, typography, and art direction
- 04Practical brand guidelines
Interactive color lab
You're part of
every step.
Move through the spectrum or enter a HEX value. The mark responds instantly, making it easy to test a color before it becomes part of a brand system.
226°
HEX
Brand catalogue
ONE SYSTEM.
EVERY PIECE.
Build the complete identity or choose exactly what your brand needs now.VELUXURPRIMARY MARK
VAaDISPLAY
LOUD / DIRECT / DISTINCT
LOUD / DIRECT / DISTINCT
AaBODY
CLEAR / HUMAN / USEFUL
CLEAR / HUMAN / USEFUL
AaMONO
SYSTEM / DETAIL / LABEL
SYSTEM / DETAIL / LABEL
KNOWN.
VELUXURCreative direction
Brand systems
TORONTO / CABrand systems
VELUXUR.COM
Hover or select a service to inspect its place in the system.
Complete identity systemBuild the whole brand
Strategy, identity, and applications shaped into one recognizable system.
Build my brandHave a project in mind?